Telegram introduced on Wednesday that it’s including new methods for creators to generate profits on its platform. Most notably, the platform is launching month-to-month paid subscriptions that customers should buy utilizing the app’s digital foreign money, Stars, in an effort to get entry to a creator’s additional content material.
Content material creators can now make invite hyperlinks that enable customers to hitch a channel in change for a month-to-month fee in Stars. The concept behind the function is to permit creators to cost for additional or early entry to content material in a means that’s much like Patreon.
Creators can set the value for his or her content material and may convert Stars into Toncoin cryptocurrency rewards or backed adverts. Telegram takes a fee from transactions involving Stars, however the firm hasn’t specified how a lot.
Telegram can also be launching Star Reactions, permitting customers to straight help their favourite content material creators. Star Reactions is much like YouTube’s “Super Thanks” function and X’s Suggestions function. Creators get 100% of the Stars they obtain through the Reactions function.
The brand new options construct on Telegram’s present efforts to assist creators earn cash by means of its platform. Final month, the corporate began letting creators share paid content material to their channels, and some months in the past, Telegram launched advert income sharing with creators.
At this time’s announcement comes as Telegram reached 950 million energetic customers final month, and goals to cross the 1 billion mark this 12 months. Earlier this 12 months, Telegram founder Pavel Durov stated the corporate expects to hit profitability subsequent 12 months and is contemplating going public.
