Riyadh Air has chosen Ashi, a globally acclaimed dressmaker from Saudi Arabia, to develop and design the airline’s inaugural cabin crew vogue assortment. This collaboration represents a big achievement for the Kingdom’s rising airline, mixing beautiful excessive vogue and distinctive design with practicality because it prepares for its inaugural flight in 2025.
The upcoming uniform assortment will embody cutting-edge design, showcasing Riyadh Air’s modern method and dedication to redefining norms in customer support and magnificence. With a digital-first mindset and meticulous consideration to element, the airline goals to revolutionize aviation whereas sustaining an expensive and trendy picture. Riyadh Air and Ashi share a typical imaginative and prescient of luxurious, fashion, and forward-thinking, highlighting Saudi Arabia’s world-class creativity, excellence, and innovation on a world stage.
Riyadh Air CEO Tony Douglas stated: “It is a hugely proud moment for Riyadh Air to be working with an exceptionally talented designer such as Ashi for our beautiful cabin crew fashion line. Our cabin crew personify the panache and style that Riyadh Air represents, making it imperative to partner with a like-minded innovator who not only understands Saudi Arabian culture and hospitality, but also captures the essence of our brand with a bold, visual impact. The cabin crew fashion line is one of the first things our guests will see when they board our aircraft in 2025 and we are confident that Ashi’s unique designs will leave a lasting impression, ensuring the experience lives long in their memory after they have landed.”
Ashi, founder and inventive director of ASHI STUDIO stated: “It’s such an honour to collaborate with Riyadh Air to design the airline’s first ever cabin crew fashion line. The airline will play an important role in the future of Saudi Arabia by making Riyadh one of the world’s key destinations. I am delighted to be part of a project so significant for our nation. It’s an exciting time to be in Saudi Arabia and to witness another Saudi brand going global. I am looking forward to sharing the cabin crew fashion line with the world, and to seeing the Riyadh Air team wearing my creations when it takes its maiden flight in 2025.”
Ashi honed his abilities in the US throughout his youth, gaining expertise with worldwide Couture homes earlier than establishing himself in Paris. His designs have graced main celebrities and royalty, solidifying his standing as an iconic determine in Saudi Arabia.
The upcoming Riyadh Air cabin crew vogue line will uphold the identical requirements because the airline’s daring dual-livery designs unveiled in 2023. These designs epitomize magnificence by means of intricate particulars, seamlessly mixing fashion, sophistication, and luxury whereas honoring Saudi Arabia’s heat hospitality and forward-looking imaginative and prescient. Ashi’s creations will be certain that Riyadh Air’s cabin crew not solely look impeccable but additionally really feel snug and able to delivering unparalleled skilled service to visitors.
Ashi will unveil the uniform design ideas and reveal his sources of inspiration throughout Haute Couture Week in Paris, scheduled from June 22-27, with the total uniform launch set for later this yr.
Riyadh Air is on the right track to debut its inaugural flight in 2025, poised to revolutionize the aviation business by redefining the premium air journey expertise for passengers and crew alike.
The put up Riyadh Air Engages Designer Ashi for Modern Cabin Crew Outfits for 2025 appeared first on Journey And Tour World.