Lotte Group, an enormous 5 conglomerate in South Korea, stated at CES 2025 that it has picked the Arbitrum blockchain for its Lotte Caliverse.
The Lotte Caliverse might be an AI-driven 3D leisure expertise on the blockchain. Arbitrum has been a standard selection as a Layer 2 Ethereum blockchain due to its flexibility, and this deal will deliver quite a few manufacturers to a metaverse-like expertise.
With over 90 companies in retail, chemical substances, motels, monetary companies, meals, and extra, Lotte Caliverse options manufacturers corresponding to Givenchy, MCM, L’Occitane, recent, 7-Eleven, and Tomorrowland, alongside its subsidiary manufacturers corresponding to Lotte Responsibility-Free, Lotte HiMart, and Lotte Cinema.
A next-generation digital world enabled by Epic Video games’ Unreal Engine 5, Lotte Caliverse is providing customers a first-of-its-kind leisure expertise.
Customers can store at digital shops corresponding to Givenchy and MCM and obtain objects in the true world, attend Ok-Pop and Digital music concert events that includes superstars like NMIXX and DJ ALOK, and revel in music levels developed with Tomorrowland, one of many world’s largest digital dance music festivals. Customers can even dive into numerous video games, from dance battles with pals to the newly introduced “Caliverse: Invasion” the place they fend off aliens. Sooner or later, customers will be capable to create their very own video games on the platform.
“Together with the most trusted blockchain Arbitrum, we are excited to take our first steps into the world of blockchain with Lotte Caliverse, where we will leverage Lotte’s successful history in retail to offer exceptional products and services to over 40 million people,” stated Kima Kim, CEO of Caliverse, in a press release. “Our vision is to shape the future of retail and entertainment experiences for users, by combining the best elements of real-life interactions with new opportunities onchain. The recipiency of the largest grant to date for Arbitrum marks the first step in building out a sustainable creator economy that features next-gen commerce, UGC, gaming, and entertainment.”
Lotte and Arbitrum wish to push the boundaries of the digital world expertise with Lotte Caliverse. At CES, Lotte Caliverse revealed its newest 3D applied sciences, together with an app that allows customers to expertise 3D visuals with out the necessity for glasses. Moreover, real-time 3D Chroma Key AI know-how delivers immersive gameplay in Lotte Caliverse.
In 2024, Arbitrum’s Gaming ecosystem noticed a 72% year-over-year progress, internet hosting 119 sport titles and 23 gaming-focused proprietary Orbit chains. By becoming a member of Arbitrum’s huge ecosystem, Lotte Caliverse stands to profit tremendously from the community results.
“Arbitrum’s blockchain is the ideal home ground for Lotte Caliverse, delivering industry-leading 250ms block times that ensure high-quality performance within virtual worlds and gaming experiences,” stated Steven Goldfeder, CEO at Offchain Labs, the builders of Arbitrum know-how, in a press release. “With Arbitrum now powering Lotte Caliverse, in-game transactions will be seamlessly integrated on-chain and will eliminate transaction latency, providing users with a smooth, consumer-friendly experience that sets a new standard for Arbitrum-based interactions in virtual worlds.”
“We are pleased to announce our new alliance with Lotte, a leading cross-border company in Korea and Japan. Their bold decision to integrate blockchain technology into Lotte Caliverse showcases their commitment to innovation, and we are proud that they have chosen Arbitrum to drive this next phase of their journey,” stated John Park, Head of Korea at The Arbitrum Basis.
Final month, Arbitrum established an alliance with gaming large Ubisoft to streamline the gaming experiences inside the Web3 ecosystem. This alliance with Lotte provides to this momentum, uniting one in every of Asia’s largest conglomerates with Arbitrum’s blockchain infrastructure.
Customers can begin exploring Lotte Caliverse at present by downloading the sport at https://caliverse.io/. The 3D movie and app options are set to launch within the first half of 2025. Lotte Group was based in 1948, with its headquarters in each Japan and South Korea. It operates in 30 international locations.
