Apple’s largest occasion of the 12 months has arrived, and with it, the iPhone 16 lineup and a slew of AI-related updates for iOS 18. Apple Intelligence was the star of the Apple occasion this 12 months, prefer it was at WWDC in June, and Apple’s lineup of bulletins echoed lots of the anticipated {hardware} reveals, together with the brand new iPhone 16, AirPods 4, the Apple Watch Sequence 10 and extra. Broadcasting dwell from its headquarters in Cupertino, Apple’s “Glowtime” occasion kicked off at 10 a.m. PT, and you may watch the recording of the complete Apple occasion right here.
Whether or not Monday’s reveals find yourself inspiring or delaying a “supercycle” of shoppers adopting the brand new iPhone 16 lineup stays to be seen, however Apple’s give attention to AI as a core a part of its gross sales pitch shifting ahead is obvious. We’ll maintain this put up up to date as experiences emerge from the demo rooms and briefings following the occasion.
iPhone 16
As no shock, the iPhone 16 “has been designed for Apple Intelligence from the ground up,” within the phrases of CEO Tim Prepare dinner, and the tweaked designs and new colours had been revealed on the Apple occasion. The brand new iPhone 16 lineup comes with a digital camera management alongside the aspect, which permits for bodily interactions to entry digital camera options, together with the brand new A18 chip that Apple claims makes the iPhone 16 as much as 30 p.c sooner than the iPhone 15. The iPhone 16 begins at $799 for the 128GB mannequin, with the 16 Plus beginning at $899 with the identical quantity of storage. Make amends for our ongoing iPhone 16 updates right here.
Apple Intelligence
First revealed at WWDC, Apple Intelligence is generally being offered as a extra non-public giant language mannequin working behind the scenes to enhance current apps and options. Retreading lots of its WWDC reveals, Apple touted Intelligence’s potential to survey inboxes, with summaries surfacing for emails, and notifications altered to offer summaries as effectively with precedence notifications elevated to the highest of their stacks. Claiming “a new era for Siri,” Apple boasted that its Intelligence upgrades permit Siri to know requests which can be lower than eloquently delivered, stroll customers via particular duties inside the iPhone and acquire on-screen consciousness of actions happening on the cellphone.
Apple Intelligence is launching as a beta within the US within the fall, with localized English coming to a number of markets in December. Extra languages like Chinese language French, Japanese and Spanish are focused for 2025.
Apple additionally detailed visible search, which is powered by Apple Intelligence, which mixes the features of a reverse picture search with textual content recognition so as to add the main points of an occasion to your calendar from a photograph, or pull details about a restaurant immediately from a photograph of it.
Finally, one of many largest questions popping out of Apple’s claims about Intelligence’s potential to enhance consumer experiences throughout a number of product strains is straightforward: Is Siri really helpful now?
Digital camera controls on the iPhone 16
One of many largest bodily updates to the iPhone 16 lineup comes within the type of the digital camera management button. The digital camera management responds to clicks and completely different bodily gestures, with mild presses displaying clear previews whereas a tough click on can take a photograph. Trailing a finger alongside the button lets dials and settings to be modified. Learn the complete rundown on what the digital camera management can be utilized for right here.
iPhone 16 Professional, Professional Max
Apple’s extra premium iPhone fashions include anticipated display adjustments, with the display taking over 6.3 inches on the Professional, 6.9 inches on the Professional Max for the most important screens on an iPhone but. The iPhone 16 Professional and Professional Max have a brand new A18 Professional chip, an upgraded digital camera with sooner shutter speeds, the power to seize 4K video at 120 fps and different adjustments you may run via right here. The iPhone 16 Professional stars at $999 and the 16 Professional Max begins at $1,119 with each up for preorder Friday and launching in shops September 20.
Apple Watch Sequence 10
Apple kicked issues off with reveals on the Look ahead to the road’s tenth anniversary, rolling out a collection of updates inside the Apple Watch Sequence 10 line, together with a tweaked design with extra rounded corners and an up to date side ratio, with Apple’s first wide-angle OLED screens. The Sequence 10’s show is as much as 40 p.c brighter when considered at an angle, and is the thinnest Apple Watch but at 9.7mm and as much as 10 p.c lighter than the earlier fashions. Unsurprisingly, AI featured within the Apple Watch Sequence 10 reveal, with a brand new pictures watch face utilizing AI to curate the pictures proven on the show, and translation instruments utilizing machine studying to enhance output.
Apple Watches are additionally getting an replace to detect sleep apnea, which is pending FDA clearance. The function will come to each the Sequence 10 and Sequence 9 watches. The Apple Watch Sequence 10 will begin at $399, and it launches September 20.
Learn extra on the Apple Watch Sequence 10 right here.
Apple Watch Extremely
Apple has lengthy touted the Extremely as a tool for health aficionados, boasting customized exercises, working monitor detection, bike rides as dwell actions and so forth. And after a lead-up to a reveal, Apple dropped that there gained’t be a Apple Watch Extremely 3 but, as an alternative asserting a brand new satin black colour for the Extremely 2.
AirPods 4
Apple claims the brand new AirPods 4 are the “most comfortable AirPods ever,” with a brand new A2 chip beneath the tweaked design. Personalised Spatial Audio is coming to the AirPods 4, together with the addition of machine studying for Siri to select up head shakes as nods as responses to prompts. The brand new AirPods 4 may also be accessible September 20, beginning at $129 with lively noise cancellation added for the $179 tier. Get the complete rundown on the AirPods updates right here.
AirPods Professional 2
Three factors had been highlighted for AirPods Professional 2 updates: prevention, consciousness and help. For prevention, listening to safety will probably be added and on by default for passive noise discount, managed via machine studying. For consciousness, Apple is including a “clinically validated” listening to check that homeowners can take at any time.
After which for help, listening to assist options are launching for these whose listening to exams establish them as probably benefiting from listening to aiding options. Apple claims that they count on clearance from the FDA on these options “soon,” with updates anticipated to come back to iOS within the fall.
AirPods Max
A collection of incremental updates got here to AirPods Max in the course of the Apple Occasion, with USB-C added in, and a collection of latest colours coming to the up to date headphones September 20 for a similar value of $549. Get the complete rundown right here.
Voice Memos with background music
Apple confirmed off a brand new function for the Voice Memos app, which permits vocal tracks to be layered on prime of pre-recorded music or instrumentals. Learn extra right here.
New macOS Sequoia launching September 16
In an untraditionally swift launch for its macOS updates, Apple introduced that the replace first showcased at WWDC 2024 will launch in every week, with a collection of updates constructed upon Apple Intelligence that you may run via right here.
