The newest Amazon Hearth HD 8, up to date final month and beginning at $100, is a modest refresh, providing extra RAM, a nominally upgraded digicam and a few new AI options. The overall gross sales pitch, nonetheless, stays the identical: You get a just-competent pill for the necessities at a dirt-cheap (and often-discounted) value, and in trade, Amazon will get to plant one other equipment for its personal apps and companies in your house. Nothing about this replace drastically adjustments that settlement, however after utilizing the pill for the previous month (and after utilizing older Hearth tablets for years prior), it might be time to demand extra from Amazon’s finish of the discount.
The Hearth HD 8 stays a good worth for an informal media consumption pill, notably when it’s on sale, however its iffy show and ad-heavy software program make it much less interesting at full value.
- Low cost, and ceaselessly discounted
- Light-weight and cozy to carry
- Improved efficiency over prior technology
- Good battery life
- Has a microSD slot and headphone jack
- Hearth OS is ad-heavy and Amazon-centric to the purpose of hostility
- Restricted app choice
- Show wants a refresh
- Poor cameras
- Nonetheless solely highly effective sufficient for mild gaming and media consumption
It’s undoubtedly an inexpensive pill
Bodily, the brand new Hearth HD 8 is sort of equivalent to the final one. It’s, surely, A Funds Pill — it’s nowhere close to premium, nevertheless it doesn’t really feel distractingly low cost both. At just below eight inches tall and 0.37 inches thick, it’s sufficiently small for most children to function with out a lot battle and most adults to hold with one hand. For those who care extra about your pill’s travel-friendliness than its virtues as a miniature TV, this measurement ought to be advantageous. The entire thing is light-weight at 0.74 kilos, so it’s not an anchor in your bag. Its textured plastic body is considerably slippery however altogether sturdy, with no creaking or flexing. Its gently rounded edges dig comfortably into your palms. There are pretty thick bezels across the show, however I’ve by no means minded these on a pill — they offer your thumbs a pure place to relaxation.
The show received’t win any awards. It’s the identical LCD panel Amazon has trotted out in earlier generations, with the identical 1,280 x 800 decision. For those who’ve used any iPad, and even many midrange Android tablets, within the final decade, every little thing about it will likely be an apparent downgrade. The meager pixel density (189 ppi) makes photographs and textual content visibly much less sharp. Colours are extra muted, too. It doesn’t get shiny sufficient to be completely usable in direct daylight; you’ll be able to learn it comfortably on the sofa, however don’t count on it to work as effectively by the pool. It’s additionally a smudge and fingerprint magnet.
Once more, although, the Hearth HD 8 is competing in a special weight class than even an older iPad. The truth that the display is comparatively small makes the decrease decision a minimum of tolerable. You’ll be able to watch Netflix or learn Kindle books and never suppose “man, this sucks” the entire time, particularly when you purchased the factor for effectively beneath $100.
There are different {hardware} compromises. The audio system aren’t all that loud and battle to completely separate completely different components of songs. They’re fully on the left edge if you maintain the pill vertically, which all the time sounds odd. There’s an outdated USB-C 2.0 port for charging and a glacially sluggish 5W energy adapter within the field. Amazon says it’ll take about 5 hours to completely cost the pill with that; you’ll be able to reduce the wait in half when you carry your personal 15W charger, although that’s nonetheless not quick. There’s no water resistance ranking, so that you’ll should be cautious when you ever need to learn within the tub. Each the five-megapixel rear digicam and 2MP entrance digicam are brutal, washing out colours and blurring advantageous particulars even in good lighting. (As all the time, please report anybody utilizing their pill as a digicam to the closest authorities.)
It’s not all dangerous. Whereas the Hearth HD 8 solely comes with 32GB or 64GB of storage inbuilt — of which solely 25GB or 54GB is usable, respectively — you’ll be able to add as much as 1TB of extra area with a microSD card. The 13-inch iPad Professional, which begins at $1,299, doesn’t allow you to do this (I’m simply saying!). The Hearth HD 8 additionally has a headphone jack, which helps offset the mediocre speaker efficiency a little bit bit, plus there’s Bluetooth for wi-fi headphones. And one good thing about the shoddy show decision is that it makes the Hearth HD 8 much less power-hungry: Amazon charges the pill’s battery life at as much as 13 hours. I bought rather more than that in our (comparatively forgiving) battery check, however nearer to 10 or 11 hours with extra strenuous use. Both method, it’s good. Most individuals can safely count on it to outlive a day of fundamental streaming and net shopping.
The brand new Hearth HD 8 runs on a 2 GHz six-core processor (the MediaTek MT8169A). The bottom mannequin contains 32GB of storage and 3GB of RAM, whereas a $130 variant with twice the storage bumps the reminiscence as much as 4GB. I examined the previous. The earlier technology solely got here with 2GB of RAM — the pricier “Fire HD 8 Plus” had 3GB — so this can be a welcome improve.
That mentioned, it’s not an enormous enhance. With the entry-level mannequin, the gist is identical because it’s been with previous Hearth HD tablets: You may get by with easy video streaming, net shopping, studying and gaming, however there’ll be hitches and occasional crashes alongside the best way, and it’ll by no means be highly effective sufficient for critical work or dependable multitasking. The trendy net is simply too ad-heavy and grossly inefficient for a low-end chip like this, so that you’ll inevitably need to cope with some choppiness when loading media-heavy websites like ESPN or The New York Instances. Apps take only a bit longer to open than they’d on a pricier pill, and it’s not unusual to get some lag if you soar again to the house display.
Nonetheless, for the cash, it’s all workable. It doesn’t take without end to open a Peacock stream or load an article on Engadget. The Mali-G52 GPU may even deal with a good stage of gaming — informal card and match-three video games run advantageous, and much more concerned fare like PUBG Cell and Diablo Immortal are completely playable, albeit with severely low-res textures. On the Geekbench 5 benchmark, the Hearth HD 8 earned a single-core rating of 193 and a multi-core rating of 907. That’s lightyears away from spectacular, however on condition that the last-gen model struggled to even full the checks with out crashing, it’s nonetheless a step up.
In the end, it’s about managing expectations. You don’t purchase a $100 pill demanding a workhorse. When reductions carry that pill’s value beneath $60, “not constantly annoying” turns into a praise. For those who can afford the mannequin with 4GB of RAM, that ought to maintain up higher over time. Then once more, a tool like this makes essentially the most sense when it’s as low cost as attainable.
The ad-pocalypse that’s Hearth OS
The Hearth HD 8 nonetheless runs on Amazon’s Hearth OS, a fork of Android 11 that makes use of a customized app retailer and is designed to place Amazon’s personal apps and companies within the highlight. (For the document, inventory Android is as much as model 15.) The beneficiant learn is that a lot of these apps are common, so having all of them entrance and middle could be handy. For those who typically stream films on Prime Video, use Amazon Music with a Prime subscription or personal a bunch of Kindle ebooks or Audible audiobooks, all of it’s proper there. You’ll be able to arrange completely different consumer profiles — additionally not out there on an iPad — together with youngster accounts that current a curated collection of kid-friendly web sites and movies. A reasonably strong set of parental controls allow you to monitor your youngster’s display time inside that. You can even name on Alexa and thus management varied sensible dwelling gadgets hands-free, although Amazon has dropped assist for the “Show Mode” that turned the pill right into a pseudo sensible show.
You’ll be able to set up Alexa and all of these Amazon companies on any pill, although. Most of Hearth OS’ precise adjustments suck, and so they have for years now. The app retailer performs a giant half in that. It covers most of the massive streaming and social media gamers — Netflix, Hulu, TikTok, X, Max, Spotify, Disney+, and many others. — however nonetheless omits all Google apps, Reddit, Apple Music, Apple TV+, Slack, tons of video games and any browser in addition to Amazon’s ultra-basic Silk, amongst many others. The dearth of Google stays the largest killer; Amazon’s inventory e-mail and calendar apps are far much less strong than Gmail and Google Calendar, whereas the bootleg YouTube “app” is only a net shortcut.
It’s true that you simply can set up the Google Play Retailer and obtain most of what’s lacking with a hacky workaround, however that’s not the expertise Amazon is promoting (and never one most individuals will decide to do). I can’t reward an OS that works greatest if you go behind its again. And as with many Android tablets, most of the apps which might be supported appear to be blown-up telephone apps greater than experiences designed with a bigger display in thoughts.
As a result of this can be a tech product launching in 2024, the Hearth HD 8 additionally comes with a number of AI-centric options, together with an automatic wallpaper creator, a writing help device and webpage summaries within the Silk Browser. All of those carry out fairly quick, however It’s laborious to name them game-changers: The writing help makes copy sound overly stilted, whereas the webpage summaries strip down most articles of their nuances (I encourage you, simply learn the submit.) The DALL-E-style wallpaper generator is neater, providing completely different types and responding effectively to pure language requests, however I can’t get excited over AI artwork when there’s a lot of the actual factor on the market.
Extra egregious are the advertisements. Oh, so many advertisements. Upon activating the pill for the primary time, I used to be greeted with a full-screen promo for BetMGM — as a result of what budget-conscious pill purchaser isn’t trying to gamble their financial savings away — and have since been bombarded with lockscreen advertisements to purchase Toshiba laborious drives, State Farm insurance coverage and SteelSeries gaming keyboards. Fortunately, you’ll be able to take away these for an additional $15, both upfront or after buy.
However the spirit of nickel-and-diming you goes past that. The primary app you see is “Shop Amazon.” The house display itself is break up into two sections: For You and Residence. The previous is a web page full of content material solutions, a major chunk of that are both sponsored apps, hyperlinks to films on Prime Video and songs on Amazon Music or calls to subscribe to Amazon companies like Youngsters+, Luna and Audible. A few of these are free; many others are paid. At one level, I child you not, it introduced me with an advert to purchase a special Hearth pill.
The Residence tab does have a standard app grid, however above it’s a “Discover” row that takes up the highest 40 % of the display and delivers an analogous vary of not-so-personalized solutions. As I write this, it features a hyperlink to the Prime Video collection Fallout, the sponsored app “Vita Mahjong for Seniors,” the Max app, hyperlinks to 2 completely different thriller books from the writer Frieda McFadden and some different issues I’ve proven zero curiosity in over my time utilizing Amazon companies.
It’s a jumbled, undignified mess. There’s a definite lack of care to Hearth OS, a pervading sense that it doesn’t a lot have your greatest curiosity at coronary heart it desires to needle cash-strapped clients into pumping extra income into the Amazon machine. This simply isn’t the case with iPadOS and even inventory Android. Really take note of what Hearth OS is doing, and it turns into troublesome to see Hearth tablets as something however sponsored advert platforms Amazon can seed in houses on a budget. If you’d like a product that treats you with a little bit extra respect, you need to pay for it.
Wrap-up
I get it, a few of us simply want to avoid wasting money. And Amazon, pretty or not (i.e., not), can considerably undercut most different first rate funds tablets on value. If value is your number-one concern, you solely desire a pill for informal media consumption and you may dwell with the unfiltered Amazon-ness of Hearth OS, there’s nonetheless worth available right here. Little in regards to the Hearth HD 8 is nice, however a lot of it’s advantageous for the worth, and when that value is as bananas-cheap as $55 with offers, that’s in all probability sufficient. So it goes. Simply be sure that the slate is on sale earlier than you make the leap. In any other case, I’d take into account the ten.1-inch Hearth HD 10, which has the identical software program annoyances however a sharper, roomier show, extra CPU energy and a contact extra battery life. Both method, right here’s hoping Hearth OS turns into much less user-hostile sooner or later.