In a groundbreaking transfer, a Premier League membership is ready to make historical past by carrying a equipment designed by its supporters by way of using synthetic intelligence (AI) expertise.
Manchester Metropolis, the reigning Premier League champions, have partnered with sportswear model Puma to launch an modern initiative that can permit followers to create the membership’s official third equipment for the 2026/27 season.
Utilizing Puma’s AI creator software, followers can have the distinctive alternative to design their dream Manchester Metropolis equipment by leveraging textual content prompts and customization options. The system additionally consists of intuitive sliders to assist followers fine-tune their potential designs.
By way of the ability of AI, we’re delighted to supply followers this particular alternative to be part of Manchester Metropolis historical past and design a equipment that might someday be worn by their heroes on the pitch,” mentioned Nuria Tarre, Chief Advertising and marketing and Fan Expertise Officer for Metropolis Soccer Group.
The successful fan-designed equipment will likely be worn by the Manchester Metropolis gamers through the 2026/27 marketing campaign and likewise be made accessible for buy in membership shops.
The announcement has generated a mixture of pleasure and trepidation amongst supporters, with some expressing enthusiasm for the modern idea and others involved in regards to the potential for suboptimal designs.
This initiative marks a major step ahead within the intersection of sports activities, expertise, and fan engagement, as Manchester Metropolis goals to harness the creativity and fervour of its international supporter base.
